Brand & Logo Design

We create distinctive brand identities and bespoke logo designs for both digital and print, helping you stand out, build trust, and connect with your audience across every platform and touchpoint.

Branding Strategy

Logo Design

Copywriting

Packaging Design

Social Media

We design brands customers will love

Here's how we do it:

Research & Insights

Informed decisions based on consumer insights and industry trends drive our strategic process. We stay attuned to the pulse of your target audience and the latest developments in your industry, ensuring our approach is both data-driven and forward-thinking.

Brand Positioning

Redefine your market position and soar above competitors with our strategic brand positioning. Our tailored approach distinguishes you from the crowd, elevating customer preference and setting the stage for unparalleled success. Experience the power of a distinct brand that captures hearts and minds.

Logo and Visual Identity

Embark on a visual exploration with our initial vision boards, where creativity knows no bounds. We craft these boards to spark inspiration, align ideas, and set the course for a shared vision right from the start.

Core values

Unleash the power of your authentic beliefs and principles, shaping a distinctive culture that permeates every aspect of your business. We seamlessly integrate your core values into all facets of your operations, creating a cohesive and impactful brand experience that resonates with your audience. Together, we'll build a strong foundation that drives success and fosters genuine connections.

The work

Offwork

Web Design

UI UX Design

Liz Hobbs Group

Where creativity meets function

Brand & Logo Design project flow

Project Initiation

Step 1

An introductory call outlining the key milestones and schedule. We will discuss project aims, functionality, inspiration, and website structure.

Workshop

Project Timeline

Branding Kickoff

Step 2

Once the branding project begins, we outline key milestones and conduct a ‘Kickoff’ meeting. During this phase, we define the brand’s vision, goals, target audience, inspiration, and overall strategy.

Research

Competitor Analysis

Industry Analysis

Moodboards

Strategic Copywriting

Step 3

Compelling branding and messaging will engage your audience and turn them into loyal customers. Tell your brand’s story to effectively market your identity and connect with your audience.

TOV (Tone of Voice)

Creative Content

Messaging

Audiences

Brand & Logo Design

Step 4

We begin with creating vision boards to spark inspiration and align ideas. These boards serve as a foundation to establish a shared vision, ensuring we’re all on the same page from the very beginning.

Design

Illustrator

Custom Output

Presentation

Refinements

Step 5

We fine-tune the logo to ensure it perfectly represents your brand and resonates with your target audience, making sure it’s exactly what your customers are looking for.

Fine Tune

Attention to Detail

Customers

Final Outputs

Understanding Brand & Logo Design

From developing your new visual identity to finding your voice:

Research & Insights

Brand Definition

Shape your brand's identity before the market defines it. We proactively establish your unique brand identity, ensuring you stand out from the competition and leave a lasting impression on your audience.

Brand Positioning

Core values

Logo and Visual Identity

Asset Creation

Simplify the implementation of your new brand with our comprehensive brand package. We provide you with all the essential elements and resources necessary to seamlessly bring your brand to life. From logo design to brand guidelines, we've got you covered, ensuring a cohesive and impactful brand presence across all touchpoints. Let us handle the details while you focus on making your brand shine.

Graphic Design

Navigate the realm of graphic design with our dedicated team as your compass, ensuring a focus on return on investment (ROI) throughout the entire journey. From conceptualisation to execution, we provide expert guidance and deliver designs that make a measurable impact on your business.